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With BC business registrations on the rise and BC business bankruptcies declining 15% year-to-year, find out what affect the Vancouver Olympics in 2010 and the 2008 economic recession has had on the small business market.
Even if your product or service fills a unique gap in the market, there are always other companies offering something similar. The key when thinking about your competition is to learn what makes the customer choose one product or service over another.
Good business decisions are based on good market research and intelligence. By researching your market thoroughly, you can minimise the risk to your business, identify new opportunities, and understand better how to communicate with your customers.
According to Statistics Canada, 75% of BC's small businesses are service-based, up 5% from 10 years ago. Find out more about 2011's hot business ideas from Small Business BC's Mark Eversfield.
Research can be overwhelming. Where do you begin?
Think about the qualities of your potential client!
Four ways a business directory can help your business.
A little education goes a long way!
Market research can be used as a tool to help you determine whether your business idea will be viable. Find out how to research your customers, industry and competition to evaluate your business idea.
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