…of British Columbia’s most popular popup markets: BC Farmers Markets Vancouver Car Free Days Vancouver Christmas Market Victoria Harbour Festival Kelowna Farmer and Crafter’s Market Here to Help No matter…
…market in a few key steps. Stage 1: Target Market 1. Identify Your Target Market Consider who your paying customers are and how much you know about them. Are you…
Market Research helps you evaluate your business idea. Make sure to download Small Business BC’s Market Research Checklist. Download Now As entrepreneurs, we’ve all had moments of clarity where we…
…markets growing? Remember to look at the large markets and the smaller secondary markets with fewer competitors. Target the most promising ones – Of these markets, choose three to five…
…there’s still work to be done before you can take it to market. Successfully pitching to the right target market is the most efficient way to maximize your marketing’s return…
Market Research helps to remove the guesswork from business decisions. Make sure to download Small Business BC’s Market Research Checklist. Download Now Market research is essential to understanding your customers…
…an initial hit. Market Test on a Small Scale Market testing involves taking a small-scale version of your business idea and getting customer feedback. Take the Mythbusters, Adam Savage and…
…about market positioning, pricing, promotions, and sales, your customers should be top of mind. The Four Key Components of Your Marketing Plan Your marketing plan should describe how you will…
…market. Investors need to feel comfortable about the soundness of your strategy before they invest in your venture. Barriers to entry should be included under the Market Research section of…
…are? Do you know how to analyze the trends which could be affecting your current market and the trends which could happen in the future? Download Small Business BC’s Market…