Small Business BC

All Online Business Articles

  • Lead Generation Strategies to Grow Your Online Business

    Keep your business growing with effective online lead generation. See how you can develop a successful strategy to do it.

  • Top Tips to Prepare a Digital Marketing Plan

    According to Fleishman-Hillard’s Digital Influence Index, 89 per cent of consumers use search engines like Yahoo or Google to find information on products or services. Demonstrating the importance of online strategy in your business plan. Here are six tips to help get you started.

  • Why Protecting Cardholder Data is Good for Business

    Providing customers with secure payment options is good for your brand and your bottom line. Afterall a data breach could result in fines from the payment card brands and remediation costs - this is in addition to loss of business and your brand reputation.

  • The Top 4 Digital Marketing Tactics For Your Business

    Boosting business with a solid digital marketing strategy requires a few simple tools. So simple, in fact, that you may already be using them without knowing it. Digital marketing is both the most easily producible and easily accessible mode of promoting your business.

  • 4 Attributes of Great Drop Shipping Suppliers

    Finding and building a relationship with your supplier is important for any business, but in the world of drop shipping where the supplier is such a critical part of your customer fulfillment process, it is even more so.

  • Selecting the Right Products to Sell Online

    The world has been buying products online for decades now. But while certain customers have different comfort levels between pressing the ‘buy’ button versus entering a physical store to person, much of the purchasing decision is down to price point, shipping and the availability of information on the product.

  • What is Drop Shipping? And What are the Benefits?

    As online shopping continues to grow in popularity, entrepreneurs are increasingly looking to ecommerce to create a high profit, low investment businesses. Which is where drop shipping comes into play.

  • Mobile Marketing: You Can’t Afford Not To

    You may not have considered mobile marketing to be a top priority for your business - however results from a recent survey conducted by Insights West and iamota suggests that brands cannot afford to ignore connecting with their clients via mobile technologies.

  • Canadian Anti-Spam Legislation: Are You Prepared?

    On July 1, 2014 the much talked about Canadian Anti-Spam Legislation (CASL) comes into force. Following in the footsteps of the US, UK and Australia, the Canadian government has passed this legislation to protect both businesses and individuals from spam and online threats.

  • Heartbleed Bug: Updating Your Security

    The Heartbleed bug, was detected last week by Internet security experts in Finland and researchers at Google, however was only revealed to the online security community on Monday. Its target is the encryption technology, Open SSL, that is supposed to protect your online accounts for e-mails, instant messaging and a wide range of e-commerce.

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